No BS B2B Growth
Straight‑shooting marketing leadership from world‑champ‑turned CMO Javier Lozano, Jr. Build predictable pipelines, modernize outdated playbooks, and turn marketing into measurable B2B revenue—no fluff, ever.
No BS B2B Growth
Navigating Economic Downturns and How to Pivot your IFM Business
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Javier Lozano, Jr. - Facility Management Marketing & Sales Expert
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Episode 202
Javier Lozano, Jr. discusses the challenges faced by FM businesses in the current tough economic environment and emphasizes the need for proactive strategies to navigate the market.
He highlights the importance of refining processes, exploring new verticals, and creating sales enablement tools to adapt to changing conditions.
