No BS B2B Growth
Straight‑shooting marketing leadership from world‑champ‑turned CMO Javier Lozano, Jr. Build predictable pipelines, modernize outdated playbooks, and turn marketing into measurable B2B revenue—no fluff, ever.
No BS B2B Growth
How To Unlock Marketing Brilliance: Lessons from Coach Prime's Strategies for Facility Management Businesses
Javier Lozano, Jr. discusses the importance of capturing attention in marketing for facility management companies by drawing parallels to Coach Prime's success in college sports.
Attention is highlighted as a key asset for success, emphasizing the need to create and capture demand through non-traditional methods.
Javier emphasizes the importance of standing for something in branding and uses Coach Prime as an example. He discusses the power of storytelling, positioning your brand as a guide, and creating a compelling narrative to engage customers effectively.
